Business Analytics

element61 believes in the convergence of Business Intelligence and Financial Analytical Applications (CPM) in a single concept and market place of integrated Business Analytics.

3 core competencies

Our services -and more importantly our people- help customers integrate any of the following initiatives into a broad Business Analytics strategy :

  • Activity-based costing/management
  • Advanced analytics & Datamining
  • Alerting & Notification
  • Analytic applications
  • Analytical CRM/customer intelligence
  • Anomaly detection
  • Big data storage & computation
  • Business Intelligence
  • Customer Profitability Modeling
  • Customer 360 transparency
  • Consolidation
  • Dashboarding
  • Data cleansing & quality
  • Data discovery
  • Data Integration
  • Digital marketing performance
  • Extraction, Transformation & Loading
  • Fraud detection
  • Metadata-management
  • Online analytic processing & OLAP
  • Operational and managed reporting
  • Planning, budgeting & forecasting
  • Predictive modeling
  • Risk Management
  • Scorecard

Business Analytics
is the architecture and framework that helps prioritize, align and integrate these different projects company-wide so that the real promise of better managing the performance of the organization is achieved. The often-seen disintegrated and departmental approach to these projects will inevitably again lead to inconsistent processes, data flows and islands of information.