Laetitia Larchanche

Laetitia is a dynamic and customer-driven sales leader who operates at the crossroads of Data, Analytics, AI, and Business Strategy. She began her journey with WeQan (formerly Velixis) in 2013 and has since grown into a key account and business development manager for element61, following WeQan’s integration in December 2023.

Graduated from Skema Business School (formerly ESC Lille), with professional roots in recruitment and IT consulting, she quickly specialized in Qlik and Power BI solutions in Belgium before broadening her scope to modern data platforms and AI-driven transformation programs.

Today, Laetitia plays a pivotal role in guiding customers through their Analytics & AI roadmap journeys. She actively accompanies organizations in defining and structuring initiatives across Qlik Sense Cloud, Microsoft Power BI, Fabric, Modern Data Platforms, Data Governance, Performance Management (Vena), and Generative AI. Her expertise also covers end-user adoption, capacity model evaluation, and cross-department alignment for data-driven decision-making.

Beyond commercial leadership, she is recognized internally for her ability to orchestrate multi-BU engagements, connect the right experts, and translate business needs into actionable strategies—spanning Finance, HR, Operations, Production, and IT ecosystems.

Passionate about travel with a particular affection for Asia, Laetitia also enjoys football, yoga, and long walks with her Australian Shepherd. She balances her professional commitments with motherhood, cherishing time with her 10-year-old son.