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Leading provider of Predictive Analytics solutions that SAP acquired in September 2013. KXEN technology extends predictive analytics tools beyond data scientists to line-of-business users and analysts in the workplace by automating key modeling and analytical tasks and enabling faster deployment and adoption. The company's flagship product, InfiniteInsight® and its cloud-based platform, Cloud Prediction™, deliver improvements in speed and agility to optimize every step in the customer lifecycle – including acquisition, cross-sell, up-sell, retention and next best activity.
SAP plans to integrate the predictive technology to enhance the value of core SAP applications for managing operations, customer relationships, supply chains, risk and fraud. Additionally, the company plans to incorporate KXEN technology into cloud and on-premise SAP applications built on SAP HANA, including the SAP® Fraud Management analytic application, SAP® Smart Meter Analytics software and the SAP® 360 Customer solution.